Tag Archive for P.I.M.

Firewalk Events

The First Step

Today I saw a Pepsi advert – and it had Firewalking in it! šŸ™‚ It was Usher Firewalking no less. Now I don’t want you all to run out and buy Pepsi BUT I am going to share the advert with you, because it makes a great point. It uses the phrase #HoldMyPepsi to represent someone preparing to take the… Read more →

Fireball with Kevin Axtell

Kevin Axtell I’m really looking forward to this evening as I’m going to be speaking with Kevin Axtell. #ExcitedMuch! Kevin is co-founder of the firewalking centreĀ in California, along with the father of modern firewalking Tolly BurkanĀ – Ā having led firewalks all around the globe, and gained numerous tv credits to his name, there are few people alive today with as much… Read more →



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